Sunday, 12 June 2016

Alex and Ani: eco-conscious, empowering jewellery.

Alex and Ani was established in the US in 2004 by Carolyn Rafaelian, aiming to make "bangles bracelets, necklaces, earrings and rings that adorn the body, enlighten the mind, and empower the spirit." All their Jewellery is made in their US factory and all the materials used in them are also from the US. Although this may seem a bit hippyish and out there they claim that all the jewellery is infused with positive energy via the manufacturing process in the US factories; the symbols used in their designs are carefully researched and every design is meant to positively empower the wearer and reflect the jewellery owner's unique qualities.  

The bracelets are adjustable and can fit any wrist between 2" to 3" in diameter. All their jewellery is made from recycled materials, scrap and finished in either Russian silver or Russian gold. Their enameled jewellery is especially unique and distinctive. Although adjustable wire bangles are becoming more widely available, no other company has the same detailed finish when using enamel in their products. 
Alex and Ani puts a great emphasis on giving back to the community and regularly maks bangles for specific charities, the most recent being UNICEF. Their charitable philanthropic endeavours are channelled through Charity by Design. By the end of 2015 they had donated over $20 million to over 44 charities. I can look past the positivity angle that Alex and Ani promotes (not really into it) to see well made, unusual jewellery which, unlike many other brands, actually gives back a substantial amount to local communities and charitable organisations.

Alex and Ani products for US/Canada can be found at: http://www.alexandani.com

And in the UK: https://www.simplyjewels.biz/page/alex-and-ani-jewellery?meta=alex-ani-landing

http://www.bdazzledjewellers.com/alex-and-ani-c64/3d-charms-c73?gclid=CKekqICCmc0CFcrjGwodIpwJlQ

Certain Fraser Hart jewellers stock them in store.

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